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This should have already been drilled into your head if you’ve been online for some time but in the event it hasn’t…

Write keyword-rich articles for your site as well as article directories

It’s extremely important that when you write content for your website that you make sure it focuses on one or two main keywords per article. This is also true if you are writing articles to submit to ezine directories.

If you’re unsure of how to start writing a keyword-rich article, here’s a great way to start…

Two of my favorite places to get keywords that people are searching for right now are A) Keyword Discovery and B) Wordtracker.

While both of these sites provide paid versions, their free versions are good for those who are just starting out. As your site evolves, you’ll want to invest in the paid versions of either one of these programs as they’ll give you tons of information you can use that you don’t get for free.

If you head on over to one of these services and enter in a generic one-word phrase about your topic, you will then be presented with an entire list of phrases that people are using right now in order to find the kind of product or service you offer.

Pick one of these phrases and start to write an article about it. Keep your article around 300-750 words, and place the main keyword or phrase your referring to in your title. You’ll also want to scatter this phrase (and variations of it) throughout your article. Oftentimes this will happen naturally which is exactly how you want the article to read. Natural.

If you don’t want to take the time out to do all of this work, consider outsourcing it and hiring someone like a Virtual Assistant or a freelance writer to do it for you.

Additionally, you can flat out purchase keyword-rich articles through sites that offer these kinds of services. The only downside is that you can’t choose the topic. If you intend on creating many websites on various different topics in order to create affiliate income or AdSense income for yourself, these kinds of services are absolutely ideal.

One of my favorites by far is InfoGoRound

As with any business, you need to know what your competition is doing. As such, there are much easier ways that you can keep an eye on your biggest competitors when you do business on the Internet by checking out these ideas.

Google Alerts
Google Alerts can tell you whenever someone mentions you, your company, your products or your competition. There are various alerts you can sign up for.

• News alert: A news alert will tell you whenever your search term has shown up in the latest news articles.
• Web alert: A web alert will show you the latest web pages that contain the search terms of your choice.
• Blog alert: A Blog alert will show you the latest blog posts that contain your search terms.
• Groups alert: A Groups alert will let you know of any new posts in groups that contain your search term.
• Comprhensive alert: A Comprehensive alert will show you the latest results from many sources allowing you to check out multiple sources at once.

The Internet Archive: You may very well already be familiar with the Internet Archive which shows you year by year and month by month how a website has changed. So why is this important to you? Well, not only can you tell how your competition has changed its appearance and content over the years and find out how often they do so. You can also see what changes have been made to their sales copy as well. Don’t underestimate this very valuable tool!

Search Status Tool: This tool is one that a webmaster should not be without and one that I personally use. This convenient free tool for your Firefox browser shows you at a glance what a webpage’s PageRank is, what their Alexa popularity rank is, where incoming links are coming from via Alexa, a WhoIs search what’s in their meta tags, what kind of keyword density a page is using and more. This is an incredibly useful tool and you sure can’t beat the price!

Be sure to keep a lookout for more competitive analysis tips and ideas in the future!